Today (Saturday) was a farmers market day. Markets have gotten more difficult as of last week a new vendor showed up and started underselling everyone else. Prices are a difficult thing to determine but they are typically based on the cost of production which includes labor, seeds/transplants, infrastructure and other factors. If a farmer is making a living from his or her farm they have to keep track of production costs. If they are selling below cost of production they can sell lots of produce but still lose money.
Some crops like carrots are very labor intensive (handweeding and thinning), resulting in a higher price. Infrastructure such as tractors, implements, deer fencing, coolers, etc. is costly (even if bought used) and takes years to accumulate. Land is perhaps one of the most difficult to find and costly investments of all.
As a vendor I don't see the market as a competition for who has the lowest prices. That mentality is counterproductive and results in a race to the bottom. Instead I think of the farmers market as a whole. Its important to consider the repercussions that arise from selling things to cheaply.
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